ABA
Foundation Announces ‘Safe Banking for Seniors’ Initiative
The
ABA Foundation today announced a new campaign -- Safe Banking for Seniors -- to
help bankers educate seniors and their caregivers on the risks of financial
fraud.
As with other ABA Foundation financial literacy programs, the foundation will
provide bankers with event materials, lesson plans, media outreach tools and
best practices. Bankers will be encouraged to use the resources at outreach
events throughout the year, and to team up with other organizations and
agencies in their communities.
“Bankers are often the first line of defense against elder financial fraud from
educating and advising customers to spotting the signs of abuse,” said ABA
President and CEO Frank Keating. “We take our role seriously, and the more we
can work together as citizens, bankers, and government officials, we can
protect our seniors from fraud.”
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